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What Is Retail Display Stand

Retail display stand is used in physical retail spaces to present or promote an offer to shopping consumers. Retail display stands are the first point of contact between brand, product and shoppers. So it is important use retail display stands in retail stores, brand stores as well as other retail environments.

What do retail display stands include?

There are many types of retail display stands. Here are two common styles, floor standing display stands and countertop displays stands.

First of all, we are talking about the floor display stands, which are always in the height among 1400-2000mm, featuring eye-catching shapes, bright graphics and colors, with hooks or shelves, they are presenting products to draw attention to its location. They play important roles in any instore marketing or merchandising strategy. Below are 4 floor displays we made for your reference.

What Is Retail Display Stand

The second type is countertop displays. Countertop displays are always small, which are placed on a counter or a table. They show products right always under shoppers eye sight, which encourage consumers to purchase spontaneously but they do not taken instore footprint. Below are 4 countertop retail display stands we have made for your reference.

What Is Retail Display Stand
What Is Retail Display Stand

From material, retail display stand can be metal retail display stand, wood retail display stand, cardboard retail display stand as well as acrylic retail display stand and mixed material retail display stand.

Metal retail display stands which are made of metal tube, metal sheet or metal wire, they are powder-coated to different colors according to brand culture and products package. And they can display large or heavy products because they are strong. Besides, metal retail display stands are long lifetime.

What Is Retail Display Stand

Wood retail display stands which are made of solid wood or MDF, they give a natural look and are common used to display food and cosmetics products. Besides, they are strong and recyclable. They can be painted or add stickers to be colorful to get more attention from shoppers.

Cardboard retail display stands are lightweight, which is a good choice for small items. They are portable which are very convenient when you take them to trade shows. Besides, they are recyclable too.


Post time: Jun-06-2021